Image Growth Remains Strong Daily Number of Photos Shared on Select Platforms, Global, 2005 – 2015 3,500 ) 3,000 M M ( Snapchat y 2,500 a Facebook Messenger (2015 only) D r Instagram d pe 2,000 WhatsApp (2013 onward only) e r Facebook ha 1,500 S os Facebook- hot 1,000 owned P properties of # 500 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Source: Snapchat, Company disclosed information, KPCB estimates Note: Snapchat data includes images and video. Snapchat stories are a compilation of images and video. WhatsApp data estimated based on average of photos shared disclosed in Q1:15 and Q1:16. Instagram data per Instagram press release. Messenger data per Facebook (~9.5B photos per month). Facebook shares ~2B photos per day across Facebook, Instagram, Messenger, and WhatsApp KPCB INTERNET TRENDS 2016 | PAGE 90 (2015).