Internet Companies = Key to Understand Unintended Consequences of Products... We’re an idealistic & optimistic company. For the first decade, we really focused on all the good that connecting people brings. But it’s clear now that we [Facebook] didn’t do enough. We didn’t focus enough on preventing abuse & thinking through how people could use these tools to do harm as well. - Mark Zuckerberg, Facebook CEO, 4/18 Source: Facebook (4/18). 34