Hound Voice Search & Assistant App = 6-8 Queries Across 4 Categories per User per Day Seeing 6-8 queries per active user per day among 100+ domains across 4 categories... Users most care about speed / accuracy / ability to follow up / ability to understand complex queries... Voice Query Breakdown – Observed Data on Hound App, USA, 2016 Local Fun & Information Entertainment 22% 21% Personal General Assistant Information 27% 30% Source: SoundHound Note: Based on most recent 30-days of user activity. Local information refers to queries about weather, restaurants, hotels, maps and navigation. Fun & entertainment refers to queries about music, movies, games, etc. General information refers to queries about facts, dictionary, sports, stocks, mortgages, nutrition, etc. Personal assistant refers to queries and commands about phone / communications, Uber KPCB INTERNET TRENDS 2016 | PAGE and transportation, flight status, calendars, timers, alarms, etc. 124

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