Baidu Voice = Input Growth >4x...Output >26x, Since Q2:14 Usage across all Baidu products growing rapidly...typing Chinese on small cellphone keyboard even more difficult than typing English...Text-to-Speech supplements speech recognition & key component of man-machine communications using voice Baidu Speech Recognition Daily Usage by API Calls, Baidu Text to Speech (TTS) Daily Usage by API Calls, 1 2 Global, 2014 – 2016 Global, 2014 – 2016 lls lls a a I C I C P P A A Q2:14 Q3:14 Q4:14 Q1:15 Q2:15 Q3:15 Q4:15 Q1:16 Q2:14 Q3:14 Q4:14 Q1:15 Q2:15 Q3:15 Q4:15 Q1:16 Source: Baidu Note: (1) Data shown is growth of speech recognition at Baidu, as measured by the number of API calls to Baidu's speech recognition system across time, from multiple products. Most of these API calls were for Mandarin speech recognition. (2) Data shown is growth of TTS (text to speech) at Baidu, in terms of the total number of API calls to Baidu's TTS system across time, from multiple products. Most of KPCB INTERNET TRENDS 2016 | PAGE these API calls were for Mandarin TTS. 123