IMPROVE COORDINATION WITH INTERNAL AND EXTERNAL STAKEHOLDERS ALIKE Slack helps to bring marketers (and agency partners where applicable) in lockstep, so that projects are kicked off with alignment and on time. Less time is spent on searching for progress reports or asking for the latest creative, leaving more time for higher- value tasks that help to better realize each marketer’s potential. “Launching a new brand from scratch with an agency has typically taken anywhere from six to eight months. We recently did it in about two-and-a-half to three months, and a good part of that was due to the ability to coordinate with our agencies over Slack.” “Since we were sharing a lot of versions within emails, we sometimes were not sharing the right version with clients or people were using old versions to add modifications. I know that for a fact it’s not happening anymore with Slack. Just this, I would say cuts down on campaign time by 15%.” Excerpted from IDC research, sponsored by Slack, The Business Value of Slack, 2017 THE BUSINESS VALUE OF SLACK FOR MARKETING 17
