Social Media = Helping Drive Growth for Emerging DTC Retailers / Brands Select USA Direct-to-Consumer (DTC) Brands – Revenue Ramp to $100MM Since Inception* $100MM $80MM A US $60MM nue, e Rev $40MM nnual A $20MM $0 0 1 2 3 4 5 6 7 Years Since Inception Source: Internet Retailer 2017 Top 1,000 Guide. *Data only for E-Commerce sales and shown in 2017 dollars. Chart includes pure-play E-Commerce retailers and evolved pure-play retailers. The Top 1,000 Guide uses a combination of 73 internal research staff and well-known e-commerce market measurement firms such as Compete, Compuware APM, comScore, ForeSee, Experian Marketing Services, StellaService and ROI Revolution to collect and verify information.